INTRODUCTION

With our government promoting broadband usage in Singapore islandwide, the landscape of internet commerce and its related activities will jump tremendously in the next decade. More consumers will utilize more time for leisure and choose to shop online to save time. Such trend solidifies the direction of ecommerce and cannot be ignored. Despite the large number of business owners in the floral industry, not many are able to leverage on this avenue to capture more business opportunity.

OBJECTIVES

This eCommerce course aims to provide the attendee with a step-by-step guide on how to plan and develop an online business strategy. It also give the business owners an opportunity to understand and not fear the use of technology, in aid to complement their existing floral business. Thus, the attendee will learn the current trend and latest development in the internet space and how they can do so with little or not cost at all. To this end, retailers and business owners must acquire the knowledge of doing business online and be able to convert their business into a 24x7 global operation. Or shall be left out in the new economy!

OUTLINE

· Develop an online business model.

· Execute an ecommerce plan.

· Marketing & promotion of your eCommerce website.

· Essentials on website creation.

· Customer & Privacy Policy.

· Operation Procedure.

· Various Payment Mode available.

· Infrastructure of internet commerce.

· Government Assistance.

WHO SHOULD ATTEND

Professional Florists, Shop-Owners, Entrepreneurs and Managers from floral industry.